Why is codere site not working
Codere is one of the leading online gambling and betting sites. Unfortunately, it is also possible that the site is down or inaccessible to users. Why it happens and what can cause it?
One of the most common reasons for Codere not working is a technical failure of the servers. Possibly, ISP hosting the site is experiencing infrastructural problems or is under cyber-attack. In such cases, the site may become temporarily unavailable or malfunction.
Another reason why Codere's site may not work is a software update or preventive maintenance. The development team can work on introducing new features or fixing bugs in the code. In this case, the site may be temporarily disconnected or work in the mode of limited functionality.
Also it is necessary to consider that the problems may occur on the side of the user. You may not have a stable internet connection or the device you are trying to access the site from does not support the necessary technology.
Problems with hosting
One of the main reasons why a website may not work is hosting problems. Hosting is a service that allows you to place the site on a server and makes it available on the Internet.
If there are problems with hosting, the site may be unavailable or work very slowly. Possible causes of problems with hosting may be as follows:
- Problems on the hosting server. In case of technical problems with the server hosting the site, its work may be disrupted. This can happen for a variety of reasons, such as a power outage, server hardware failure, or a hacker attack.
- Bandwidth problems. If the site is accessible to a large number of users, or if it contains heavy graphics and video files, hosting may not be able to cope with the load. This may cause pages to load slowly or be inaccessible.
- Incorrectly configured DNS servers. DNS servers are responsible for translating domain name into the IP address of the site. If hosting DNS-servers are configured incorrectly, it may lead to incorrect redirections or complete inaccessibility of the site.
If hosting problems arise, it is important to contact your hosting service provider and describe the problem in detail. Provider can perform diagnostics and troubleshooting, so that the codere website will work properly again leovegas casino bonus.
Incorrectly configured DNS
One of the possible reasons for the website not working is incorrectly configured DNS (Domain Name System). DNS is a system that translates a domain name into an IP address, which allows computers to connect to web servers and load web pages.
If the DNS of the site is not set up correctly, it can lead to problems with accessing the site or its complete inoperability. For example, when trying to access a website using a domain name, DNS may point to a non-existent IP address, which will result in an error loading the page.
DNS problems can occur for a variety of reasons. For example, it can be due to wrong DNS-servers settings, mistakes in the configuration of DNS records or unavailable DNS-servers. In addition, DNS servers may not have time to update their records, which may also lead to non-functional site.
To fix the problem with the incorrectly configured DNS, you need to contact your site administrator or hosting service provider. They will be able to check DNS settings and make the necessary changes to make the site accessible and functional.
Errors in the site code
Errors in the code of the website can be one of the main reasons why the website does not function properly. Such errors may occur in HTML code as well as in CSS or JavaScript code. Errors in the code can lead to incorrect page display, malfunctioning functions or even complete inoperability of the site.
One common mistake in website code is the incorrect use of tags and attributes in HTML. For example, missing closing tag or incorrect use of nesting tags can lead to incorrect display of content on the page. Also, an incorrectly specified attributes, such as the wrong value of the attribute "src" in the tag "img", can lead to failure to display images on the site.
Bugs in CSS may cause incorrect display of styles on the page. For example, incorrectly specified selectors or properties may cause styles not to be applied to elements or to be applied incorrectly. Also incorrect units, for example "px" or "em" value can cause incorrect display of items sizes.
Bugs in the JavaScript code may cause interactive functions on the site to not work. For example, incorrect use of syntax or incorrect assignment of values to variables can cause scripts not to run correctly or not run at all. There can also be an error in the script itself such as an unhandled exception or an invalid condition in a conditional statement.
Insufficient server capacity
One of the reasons why Codere website can fail is due to insufficient server capacity. This can happen if there are too many other sites or applications running on the server, causing an overload of the server. As a result, users may encounter long loading time of pages, delays and problems in performing certain operations.
In addition, insufficient server capacity may be due to a lack of sufficient dedicated resources for processing requests. If the server does not have enough CPU, RAM or hard disk space, it can affect the performance of Codere website.
To solve the problem of insufficient server capacity, you need to analyze the server load and determine whether it is suitable for hosting the Codere website. If necessary, you can consider moving the site to a more powerful server or use the services of a specialized hosting provider that provides dedicated resources to ensure optimal performance.
Exclusively if the problem of insufficient server capacity is caused by temporary overload or a spike in activity on the site, you can consider optimizing the existing server or improving the performance of the software. You can use caching, data compression, better querying algorithms and other optimization techniques.
Hacker attacks
1. DDoS attacks
The most common method of attack by hackers on websites are DDoS attacks (distributed denial of service attacks). During this attack, attackers overload the server by sending it a huge number of requests. As a result, the site may stop working or work very slowly.
Example: Attackers can use botnets - networks of infected computers that they control. Multiple computers in a botnet simultaneously send requests to the same server, overloading it and forcing it to respond to each request.
2. SQL injection
SQL injection is another common method of attack by hackers on websites. In this attack, the attacker sends a web form on the site with malicious code that can execute on the database server. As a result an intruder can get access to the database of the site and get confidential information, change data or even damage the database structure.
Example: An intruder can enter SQL-code in the text field of the input form, which will be executed on the server and allow him to access the database.
3. Phishing
A phishing attack by hackers is a technique where attackers create fake web pages that look like those of official websites to get username, password, or other sensitive information from users. Phishing sites can be very similar to the original ones, and the user can be tricked into giving their personal information to attackers.
Example: Attackers can create a fake login page on the bank's or online store's site, where the user will be prompted to enter his login and password. This data then falls into the hands of attackers, who can use it to commit fraudulent acts.
Problems with the database
One of the possible reasons why CodeRe site may not work can be a problem with the database. The database is the main repository of information needed to run the site. If the database is unavailable or its settings are incorrect, this may lead to the fact that users can not access the necessary data or the site does not load at all.
A possible problem could be an improperly configured connection to the database. Incorrect authentication data or an incorrect port can lead to the fact that the site can not establish a connection to the database and can not get the necessary data.
Another possible cause of problems with the database can be over the resource limit. If the CodeRe site receives a large number of requests and the database cannot process them all at the same time, this can lead to some requests not being fulfilled and users not being able to get the data they need.
Another problem could be an incorrectly designed database. Incorrectly created tables, missing indexes or incorrect data partitioning between tables can cause the site to run slowly or not be able to retrieve the desired data from the database at all.
Incorrectly configured SSL certificate
SSL certificate is an important component of the site security, and its configuration plays an important role in the correct operation of the online platform. If the site does not work, one of the reasons may be that the SSL certificate is not properly configured.
SSL certificate is used to provide data encryption and secure transmission of information between server and client. It is installed on the web-server and provides secure connection via HTTPS protocol. If the certificate is installed incorrectly or has problems, the site may not work or displays an error message when trying to access.
SSL certificate problems can be caused by various configuration aspects such as wrong server configuration, invalid certificate or expired certificate. There may also be problems with the chain of trust if the certificate has problems with its signature.
To solve the problem of misconfigured SSL certificate, you need to contact the administrator of the site and make sure that the certificate is installed correctly and configured correctly on the server. In case the certificate has expired, you need to renew it or buy a new one.
Traffic limits exceeding
One of possible causes of Codere site inoperability can be traffic limit exceeding. Traffic is a volume of data transferred between a site server and its visitors. When a site exceeds the traffic limits, it may lead to its temporary or complete inaccessibility.
Exceeding traffic limits can occur for several reasons. Firstly, it can be connected with sudden increased interest of visitors to a site. In case the server cannot handle such an increase in activity, it can lead to overload and temporary unavailability of the site.
Secondly, exceeding traffic limits can be caused by improper use or violation of server rules. Some web hosting providers may set a traffic limit for each site to prevent excessive loads on the server. If the site owner exceeds these limits, it may lead to temporary or complete blockage of the site.
In order to prevent exceeding traffic limits, the site owner should monitor the amount of traffic being used and check the statistics regularly. If exceeding traffic limits occurs regularly, you may want to consider increasing the limits or switch to another hosting provider with higher limits.
Problems with PHP
1. Missing or incorrectly configured PHP
One of the reasons why the site does not work, may be the lack or improper configuration of PHP on the server. PHP is a scripting programming language that is used to process data on the server and generate dynamic pages.
If PHP is not installed on the server, or its settings do not meet the requirements of the site, it may cause incorrect operation of the site or its complete absence.
2. Errors in PHP-scripts
The second possible reason for the failure of the site may be errors in PHP-scripts. PHP scripts are the basis for functioning of dynamic website elements such as feedback forms, interactive elements, etc.
If there are errors in the PHP scripts, such as syntax errors or incorrect use of functions, this can lead to errors in the functioning of the site and its failure.
3. Incorrect work with the database
A third cause of problems with the site may be due to improper work with the database. PHP is often used to connect to databases and perform database operations.
If the site uses a database, there may be various problems such as an incorrect connection to the database, an incorrect query to the database, or problems with authorization.
These problems can lead to the inoperability of the site or incorrect display of the data obtained from the database.
Conflicts between plugins or themes
One of the causes of website inoperability may be the presence of conflicts between installed plugins or selected theme. Plugins and website themes may have different code requirements or use the same function names, which can lead to errors and malfunctions.
Conflicts between plugins or themes can manifest in a variety of ways. For example, the site may stop displaying certain elements or functionality, errors may occur when loading pages or interacting with the user. Identifying a conflict between plugins or themes is not always easy, but there are various ways to find and fix the problem.
One approach to resolving conflicts is to temporarily disable plugins or change the theme of the site. As a first step, you can disable all plug-ins and check if the functionality is restored. Then the plugins should be included one by one, checking when problems arise. If the cause is found, you can try to find an alternative plugin or contact the developer with the problem.
You can also change the theme of the site to a standard or other, tested and compatible with installed plugins. This will determine if the problem is due to conflicts between the theme and plugins. In the case of conflicts with the theme, you can contact the theme developer or find an alternative, better suited for the site.
It is also important to update all installed plugins and themes to the latest versions. Developers regularly release updates to fix bugs and improve compatibility with other elements of the website. Check that the latest versions of all plugins and themes are installed, and if problems arise, contact the developers for support and solutions.
Site Updates
1. Introduction of new features
One of the reasons that Codere's site may be temporarily unavailable is the introduction of new features. Owners and developers can make regular updates to improve the user experience and offer new features. During such updates the site may be temporarily closed for necessary changes.
2. Bug and vulnerability fixes
Another reason why the Codere site may be unavailable is to fix bugs and vulnerabilities. Site owners may discover security or functionality problems and make updates to address those problems. During such updates, the site may be temporarily unavailable to users.
3. Scaling up and upgrading the server infrastructure
The third reason why the Codere site may be unavailable is because of scaling and upgrading of the server infrastructure. As the number of users and the amount of data increases, the site may require more powerful servers and improved resources. Owners can perform upgrades and server upgrades to ensure a more stable and faster site.
4. Scheduling
The last possible reason why Codere's site may be temporarily unavailable is due to scheduled maintenance. Owners and developers can plan ahead for upgrades and maintenance that may result in a temporary website outage. After such work is completed, the site usually becomes available to users again, with improved features or corrected problems.
Incorrectly configured files .htaccess
File .htaccess is an important component of a website that allows for the configuration of various settings and provides server management. However, if the file .htaccess contains invalid data or settings, this may cause the Codere website to not work.
One of possible causes of problems with Codere's website may be caused by incorrectly set up files .htaccess. For example, if in the file .htaccess file has incorrect paths to files or directories, the server can not load the necessary resources, which will lead to errors or display incomplete information on the site.
Also, incorrectly configured files .htaccess can cause incorrect performance of the site. For example, if redirection rules are set incorrectly, it can lead to permanent redirects and display incorrect pages on the site. In addition, incorrectly configured rules can cause problems with access to certain pages or site functionality.
To solve a problem with incorrectly configured files .htaccess on the Codere site, you need to check the contents of the file .htaccess and make sure all paths, rules, and settings listed are correct. If you encounter configuration difficulties, it is recommended to contact experienced developers or site administrators to get professional help and solve the problem.
Blocking of access to the site by ISP
Being blocked by your ISP is one of the reasons why Codere may not be accessible to its users. This occurs when an ISP decides to restrict access to a particular site or resource.
The reason for such blocking could be, for example, a decision of the authorities or a court order that requires restricting access to Codere's site due to copyright infringement or content that violates the law.
This blockage can be temporary or permanent, and can be caused by various reasons, such as malicious content, violation of the law, unwanted content, or user complaints.
When blocking access, the ISP may use different methods, such as DNS filtering, IP blocking, or URL blocking. However, users can bypass the blocking by using VPN services or proxy servers that allow them to bypass restrictions and access the blocked site.
If Codere is blocked by an ISP, users can contact another ISP or use blocking circumvention methods to access the site and its content.
Lack of server resources
One of the reasons why the codere website may not work is the lack of server resources. This can happen due to various factors, such as limited CPU time, RAM or network bandwidth on the server hosting the site.
If the server does not have enough resources to handle user requests, it may become overloaded, causing the site to slow down or even fail completely. When server resources become depleted, the site may respond slowly or not open at all.
To solve the problem with the lack of server resources, you can optimize the site code to reduce its load on the server. You can also contact your hosting provider and ask them to increase the server resources or move the website to a more powerful server.
It is also important to pay attention to website traffic. If the site has become popular and gets a lot of visitors, you may need to increase the server bandwidth or move to a dedicated server.
Problems with Internet connection
Unstable connection
One of the causes of problems with the sites can be unstable internet connection. If your provider has an irregular or slow connection, it may cause websites to load slowly or not display properly. To resolve this, you may need to contact your ISP to find out if there is a problem with their network or connection.
Network disconnection
If your device on which you are trying to load the codere site is a mobile device, it may be temporarily disconnected from the network. This can happen if you do not have mobile network signal or if you went to airplane mode. Check your connection and make sure you are connected to the network before trying to load the site.
Access blocked
Another possible reason for a website not working may be that you are blocked from accessing it. Some ISPs or government agencies may block certain sites due to content filtering policies or other reasons. If the site isn't working on your device only, try opening it with a proxy server or using a virtual private network (VPN) to bypass the blockage.
So, problems with Internet connection may be one of the reasons why the site does not work. An unstable connection, network disconnection, or access blockage may cause the site to not load or display properly. Check your connection and if necessary contact your provider or use a proxy server or VPN to bypass the blocking.
Error during domain registration
Domain registration - is an important step in creating the site, which can be associated with many problems. Reasons for domain registration errors can vary from technical problems to administrative complications.
One of the causes of errors during domain registration may be the wrong domain name. Perhaps the domain name is already occupied by another user or does not match the allowable characters and format. In this case the domain registration will not be completed successfully.
Another common cause of domain registration errors is an incorrect contact email address. When registering a domain, you must provide a valid email address where notifications and instructions will be sent to activate the domain. If the address is incorrect or irrelevant, the registration may be terminated.
Technical problems may be another cause of errors during domain registration. For example, lack of connection to the domain registrar or malfunction on their servers may lead to failures in the registration process. In such cases registration of the domain fails and it is required to address to technical support of the registrar for elimination of the problem.
In general, the error during domain registration can be caused by various reasons, and the solution depends on the specific situation. You should carefully check the accuracy of these data, contact the registrar or site administrator for help and clarify the details of the problem.
Errors in the robots file.txt
The robots file.txt is a text file used by webmasters to control the behavior of search engine crawlers on their site. Errors in robots file.txt can lead to site indexing problems and restrictions on accessing content.
1. No robots.txt file
If a site lacks a robots file.txt, search robots can completely index all its pages. This is not always a problem, but in some cases it is important to restrict access to parts of the site or disallow indexing of certain pages.
2. Incorrect syntax of the robots file.txt
Errors in the syntax of the robots.txt file may cause incorrect interpretation of its content by search engine crawlers. For example, incorrectly specified directives can lead to a ban of indexing the whole site or, on the contrary, to opening access to the confidential information.
3. Incorrectly specified directives in the robots file.txt
Errors in the specified directives of the robots file.txt syntax can lead to unwanted consequences. For example, if you incorrectly specify the directive Disallow, search robots may restrict access to important pages of the site. It is important to be careful when specifying directives and test their work.
To avoid mistakes in the robots file.txt, it is recommended to compile it carefully, check the syntax and test it on different search robots. You can also use tools provided by search engines to verify the correctness of the robots file.txt on the site.
Caching problems
Caching - is a process for storing static data for faster access to it. However, sometimes there are problems with caching on the codere site, which can cause the site to not work or display outdated content.
One common caching problem is incorrectly set cache headers. If headers are not set correctly then browsers may not keep a copy of the page in the cache or may not refresh them when needed. This may cause users to see outdated content.
Another cause of website malfunction due to caching problems may be due to improper configuration of the CDN (Content Delivery Network). CDN is used to speed up content downloads by distributing it across different servers around the world. If the CDN is not properly configured, users may not receive an up-to-date version of the site.
Not enough memory
One of the reasons the website may not work is due to insufficient memory on the hosting. When the site uses a large amount of resources, such as images, videos, or a large amount of data, the server may run out of free memory, causing the site to crash or fail to display.
To solve this problem, you need to contact your hosting provider to find out about the possibility of increasing the allocated amount of memory. You can also optimize the site by reducing the size of images, removing unused files or using more efficient methods of data storage.
It is important to note that insufficient memory can be caused not only by the resource-intensive nature of the site, but also by users' actions. If the site hosts file uploads or comments, a large amount of data sent by users may also lead to memory exhaustion and, as a consequence, to the inoperability of the site.
To prevent this situation, you can limit the size of uploaded files or introduce a system to monitor user activity to avoid overloading the server.
Improperly configured redirect rules
One of the main reasons why Codere's site may not work is incorrectly configured redirect rules. A redirect, or redirection, is used to redirect the user from one page or domain to another. Mistakes in the redirect settings can lead to incorrect operation of the site or its complete inaccessibility.
One common mistake is to incorrectly set up redirects from one version of the site to another. For example, if the site has two versions - with and without the "www" prefix, then incorrectly configured redirect rules can lead to conflicts and errors when accessing the site.
Also, there is an error when the redirect rule points to a non-existent or inaccessible page. In this case, when trying to access the site, the visitor will receive an error message or a page with incorrect information.
The correct setting of redirect rules on the Codere website is very important for its correct operation. Usually errors in the redirect rule configuration can be corrected by editing the file .Htaccess or web server settings. If you are not sure how to properly set up the redirects, it is recommended to contact a professional or the technical support team of the hosting where the site is located.
Errors in the server configuration file
One of the possible reasons for Codere site not working could be the presence of errors in the server configuration file. The configuration file is an important part of how a web server works, so any error in this file can lead to problems accessing the site.
Missing or incorrectly configured virtual host: If the virtual host was not configured correctly in the server configuration file, users may encounter problems accessing the Codere. Incorrect configuration may be due to incorrect site directory, port or IP address.
Incorrect configuration of access rights: If permissions to folders and files on the server are not set correctly, it can cause errors when trying to load Codere site. The most common scenario here is that files or folders do not have read permissions, preventing the server from accessing the necessary resources.
Incorrect PHP settings: If Codere site uses PHP, then incorrect settings of this programming language in the server configuration file may also make the site inoperable. For example, wrongly specified directive "php_value" or incorrectly set memory, temporary files or maximum size of uploaded files.
Correction of errors in server configuration file requires technical expertise and access to the server. To resolve the problem, it is recommended that you contact a web server management and configuration expert so that they can analyze the configuration file and make the necessary changes.
Problems with file system
Possible problems with the file system may cause the codere website to not work. Insufficient disk space is one of these problems. If the server that hosts the site is filled to capacity, it is possible that it will fail and you can not access the files, which can lead to inoperability of the site.
Another cause of problems with the file system can be corrupted files. There may be situations when the files necessary for the site become incorrect or inaccessible. This can happen, for example, as a result of errors in updating or copying files to the server.
In addition, problems with access rights to the files can lead to inoperability of the site. If files or folders necessary for the site, have incorrect access rights settings, it is possible to restrict access to them, and as a consequence, the inability to use the site.
Errors during installation of CMS
During the installation of CMS may occur various errors that can spoil the work of your site. Let's consider some of them:
1. Database connection error
One of the most widespread errors during installation of CMS is a connection error with the database. It can occur due to incorrectly specified parameters of connection to the database or incorrectly configured database server.
2. Problems with file permissions
Another reason why the site may not work is due to a problem with the permissions of the files. During the installation of the CMS, you need to set certain access rights to files and folders. If the rights are not set correctly, it may cause the site not to work.
3. Incorrect PHP version
Some CMS require a certain version of PHP to work correctly. If you have the wrong version of PHP installed, the CMS may not work. Check the PHP version requirements in the CMS documentation and install the appropriate version.
4. Not enough memory on the server
If you don't have enough memory on the server, this may cause errors during the installation of CMS and can lead to an inoperable site. Increase the amount of available memory on the server to avoid this problem.
5. Incorrectly configured configuration file
CMS configuration file contains important settings that can affect the operation of the site. If configuration file is not set up correctly, it can cause errors and make the site not work. Check the configuration file and make sure that all settings are correct.
Incorrect server settings
The cause of the website malfunction can be improperly configured server. Incorrect settings can cause a variety of problems that prevent the correct operation of the site.
One of the main reasons for incorrect server settings is improper DNS configuration. If DNS server is not properly configured, the server can not properly handle requests and direct them to the correct resources. This can lead to website inoperability and page display errors.
Another possible reason for incorrect server configuration could be incorrect configuration of the web server. For example, an incorrect path to the site files or incorrectly named files may cause that the server can not find and display pages.
Also, incorrect server settings may include incorrect work with the databases. If the server is not properly configured to work with a particular database, the site may not have access to the necessary data and functions, which will lead to errors and malfunction site.
Incorrect work of plugins
Plug-ins - a variety of extensions that are installed on the site, which provide additional functions and features. However, sometimes plug-ins can cause incorrect operation of the Codere site.
One reason is the incompatibility of plug-ins with the CMS (content management system) version or other plug-ins. If the site is installed various plug-ins that are not compatible with each other or with the current version of CMS, it may lead to incorrect operation. In this case, you need to update or delete the problematic plugins to restore the normal functioning of the site.
Another possible reason is that plugin settings are incorrect. Some plugins require additional configuration for proper operation. If plugin settings are incorrect or incomplete, it may lead to errors or incorrect display of content on the site. In this case, you need to check the settings of plug-ins and make the necessary changes.
Also, the cause of incorrect operation of the plugins can be their outdated version. If the plugin has not been updated for a long time, it may become incompatible with the current CMS version or simply stop working correctly. In such a case, it is recommended to check if there are any updates for the plugin and update it to the latest version.
Passing through a firewall
Firewall is one of the main means of computer network protection against unauthorized access and external threats. It monitors and filters the traffic through the network, blocking or allowing certain types of data and connections. However, sometimes a firewall may prevent access to certain sites, including the codere site. In such cases, you need to configure your firewall to ensure the normal functioning of the site.
Check your firewall settings
First, make sure that firewall is not blocking access to codere site. Check your firewall settings to make sure that it is configured to allow access to this site. This can usually be done in the "Filtering Rules" or "Exceptions" section of the firewall. If the site is on the blacklist or blocking rules, remove it from there or add it to the exceptions.
Contact your network administrator
If you are not a network administrator or do not have access rights to the firewall settings, ask your network administrator or technical support for help. They will be able to check and edit the firewall settings to ensure that the codere site is accessible.
Problems with DNS cache
The domain name of your site may not work due to problems with the DNS cache. The DNS cache is a local copy of information about domain names and their corresponding IP addresses.
If your DNS cache contains outdated or incorrect information, you may encounter problems when trying to access the site. In this case, your computer will refer to the wrong IP address, which will not allow to open the site.
To solve your DNS cache problem, you can do the following:
- Clear your computer's DNS cache. To do this, run the command "ipconfig /flushdns" at the command line (for Windows operating systems).
- Change DNS servers. You can use public DNS servers such as Google Public DNS or OpenDNS. Instructions on how to change the DNS servers can be found for different operating systems.
After performing the above steps, the DNS cache will be updated, which will help eliminate problems with accessing the site.
Violation of search engine rules
If the site does not appear in search results or has a low position, it is possible that it violates search engine rules. Search engines have their own ranking algorithms, and if a site violates these rules, its visibility may decrease.
One of the reasons a site can violate search engine rules is because of improperly written or uploaded content. For example, if a site's pages are filled with useless content, search engines may penalize the site.
Another possible reason for a violation of search engine rules may be the use of poor-quality links. If a site receives a lot of links from low-quality and untrusted sites, it may negatively affect its reputation in the eyes of search engines.
A site may also be penalized by search engines if it has little or no natural link mass. If a site doesn't get enough links from other sites, search engines may consider it less reputable and reduce its visibility in search results.
It is important to make sure that the site complies with the rules and guidelines of search engines to ensure its good visibility and position in search results. This includes optimizing content for keywords, setting the correct tags, working with internal and external link mass and other strategies to promote the site.